Whether it’s chicken, turkey, pork, lamb, or beef, the savory aroma of a roast takes you back to some of the best meals you’ve ever had.

Roasts have a way of making memories. Maybe it’s because we often reserve roasts for large family meals or special occasions, or maybe they’re just that good!

Admittedly, roasts require a slightly larger investment of your time. From the initial preheating of your oven to the final slicing, a typical roast takes about 1 ½ to 2 hours. That’s more time than most people are willing to wait to eat once they’ve come home from work or after a weekend day of outdoor activities.

Having said that, it’s time well spent, even more so once you’ve invested those few short moments to season and get that roast in the oven. It leaves you plenty of time afterwards to do OTHER important things–like relax.

Maybe even have a glass of wine.

And to make that investment pay off with delicious dividends, I’ve prepared Nino’s Roasting Tips. A rather comprehensive guide to the Do’s and Don’ts of roasting.

The easy-to-read, easy-to-follow tips will help you create that perfect roast that you pictured in your mind when you saw that piece of meat in the butcher shop and then imagined it on your dinner table.

In the guide, I’ve got the How To’s on everything, including how much to buy, how to prepare, how to season, how to roast, and finally, how to know when it’s done!

The only thing you’ll be left to answer is, “How did I do without these tips for so many years?”

I also have a guide entitled “Marinates and Rubs” that gives you information to help you “Glam your Lamb” or other meats with an additional complement of flavor or spice.

And when it comes time to pick out that perfect roast, stop by Nino’s in-store, full-service Butcher Shop, where you’ll find a terrific variety of roasts to choose from.

We’ll help you pick out a roast that’s just right for your dinner and offer you any additional advice you need. You can also pick up any additional supplies you might be looking for, ranging from marinades and rubs to stuffing mixes and your favorite condiments.

It’s all right here at Nino’s, and it’s all good!